Ashton Wine Agencies

a seamless transfer from producer to shelf

Phone: +44 1433 651098 Fax: +44 1433 651836

Ashton Wine Agencies brings together a network of wine trade professionals to develop wines with consumer appeal designed to succeed in the fragmented and cost-conscious UK market.

The marketing of wine is constantly evolving as competition in the UK wine market becomes fiercer than ever. With distribution dominated by the High Street multiple grocers, volume producers increasingly see branding as the route to controlling their margins.

Our Approach

Market conditions make it necessary for wine producers to have a full-time presence in the UK market in order to keep up-to-date with developments and provide ongoing communication with buyers.

Ashton Wine Agencies provides a cost-effective solution to the question of full-time presence in the UK market, offering representation, marketing advice and the functions of a complete sales department.

Our Service

Ashton Wine Agencies will offer advice on:-

market research, including up-to-date assessments of market conditions, analysis and identification of market sectors
design, development and positioning of new products
updating and refreshing existing brands
product testing and market research
devising a suitable marketing strategy, including budgeting, product costing, price positioning, publicity and promotional support
all aspects of branding and brand management, including label design, marketing collateral and Point of Sale
developing channels for new era publicity

including:-

handling all aspects of the sales process
advising on logistics

Our Terms of Business

Terms are negotiable, comprising fees on a retained basis offset by commission on sales, designed to match the product to the market.

We look forward to working with you.